Digital Marketing

Digital Marketing is the promotion of brands to connect with potential customers using the internet and other forms of digital communication such as search engines, websites, social media, email, and mobile apps. Using these online media channels, digital marketing is the method by which companies endorse goods, services, and brands and enables to track campaigns on a daily basis and decrease the amount of money you’re spending on a certain channel. 

Digital Marketing @ IMR INTERNATIONAL

“Digital Marketing provides participants with a comprehensive skill set in online marketing strategies, analytics, and campaign management, enhancing their employability in the digital marketing industry”.

The key components of digital marketing, comprises three principles: initiate, integrate, and iterate to think about a digital marketing strategy or campaign from start to finish.. The five most important elements of a digital campaign consist of mobile considerations, organic search, social media marketing, content marketing and lead nurturing. All of these elements combined make up a cohesive digital marketing strategy. . 

Digital Marketing @ Objectives

  • Comprehensive Digital Marketing Knowledge: Provide participants with a thorough understanding of digital marketing concepts, strategies, and tools.
  • Practical Skill Development: Equip learners with hands-on experience in executing digital marketing campaigns.
  • Industry Relevance: Ensure program content remains up-to-date and relevant to industry trends.
  • Certification: Offer a recognized certification validating digital marketing proficiency.
  • Career Readiness: Prepare participants for diverse roles in the digital marketing field with employability skills and industry insights.

Digital Marketing Certification Program that focuses on employability training provides participants with a holistic skill set needed to excel in the field. Beyond technical expertise, it hones essential soft skills like communication, teamwork, and problem-solving. This holistic approach enhances graduates’ employability, making them well-rounded digital marketing professionals sought after by employers across industries.

Industry visits led by the trainer during the Digital Marketing Certification Program offer a unique opportunity for participants to bridge theory and practice. They gain firsthand insights into the digital marketing landscape and learn from industry experts, enhancing their learning experience and career readiness.

Completing a Digital Marketing Certification Course opens doors to a dynamic and in-demand career. Certified professionals are sought after for roles like digital marketing manager, SEO specialist, and social media strategist. With the skills to drive online engagement, optimize campaigns, and measure performance, certified individuals have a competitive edge in the job market. The certification provides a strong foundation for a rewarding career with ample opportunities for growth and innovation in the ever-evolving digital marketing landscape.

  • Digital marketing fundamentals
  • Social media marketing strategies
  • Search engine optimization (SEO)
  • Content marketing techniques
  • Email marketing best practices
  • Paid advertising campaigns
  • Web analytics and data interpretation
  • Online brand management
  • Mobile marketing strategies
  • E-commerce and conversion optimization
Digital marketing is the promotion of brands to connect with potential customers using the internet and other forms of digital communication.
Dr. S Mohapatra
Director

Digital Marketing Course Module

IMR INTERNATIONAL has been consistently delivering high-quality  education for mid and senior-level executives. This programme is delivered by outstanding faculty who have been handpicked for their research excellence, subject-matter expertise and teaching acumen. IMR offers world-class  blended programme structure and a rich classroom experience through interactions with peers across multiple domains.

  • Module 1: Content Marketing.
  • Module 2: Search Engine Optimization
  • Module 3: Search Engine Marketing.
  • Module 4: Social Media Marketing.
  • Module 5: Social Media Advertising.
  • Module 6: Email Marketing.
  • Module 7: Marketing Automation.
  • Module 8: Marketing Analytics.
  • Module 9: Integrated Digital Marketing
  • Module 10: Capstone Project

More About Digital Marketing Certification Program

  • 1 Year & 6-Month Regular Full Time CERTIFICATION in Business Data Analytics
  • Affiliated to IMR SMART SOLUTION, Recognised by Startupindia, MSME, Govt. of INDIA.

Get trained by  many more industry leaders in the field. This will give you actual industry insights and make you ready to perform in C-Suite positions in your long-term career.

  • Course Fee:
    • Rs.75,000/- + GST (One Year)
    • Rs.50,000/- + GST (Six Month)
  • Eligibility: Any Graduate or Equivalent.
  • Admission: Contact Program Coordinator  (Mob:+91-9938080165)
  • Subject Experts from Industry  will train the students.
  • Industry Visits and Training by subject experts.